In order to pull out maximum profit from sales on a launch day of your product, you have to prepare yourself first. The most important thing is to explore your niche and inspect your competition. That should give you general idea of what you should do.
You must create the best possible marketing plan, and it must go into deep details. Also, try to make deadlines for every task. That will give you idea of how much time you have left until product launch.
But what to include in your marketing plan. The answer is simple. You should make a list of literally everything you want to do to make your product launch perfect. That usually means that you want to use every possible form of marketing in order to spread the word about your new product.
That means you have to use press release, build list if you already don't have one, contact other website and ask them if they want to publish articles about your new product...
All those tasks are very time consuming so you have to determine exact number of articles and videos need. If you are lazy then you also have to count in outsourcing expenses and that might be tricky especially if you are on budget.
Also, make sure that you start building relationship with your list at least one or two weeks before product launch because you want them to trust you. You can't expect them to buy something from you if they have never heard of you before.
After you set up everything, and after you launch your product, if everything goes as planned, you should see success. But you must not stop there.
My advice for you is to make an affiliate center for others to promote your product. That will ensure you constant income of money even if you aren't working on that specific product anymore.
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